Hi! I'm Juliette Chloé Trifirò

Born in Rotterdam, raised in Milan and based in London.

I am passionate about all things branding, marketing strategy and photography. Hobbies include staring at the rain, surfing and bouldering... other than that I follow the flow

This website was born as a vessel to express all my creative ideas with the Japanese philosphy of wabi-sabi ingrained in how I express my creativity. That is, seeing the intrisic beauty in the imperfect. Below some examples of this principle with my photography.